“We are thrilled to welcome Trish,” said Graham Lee, President and CEO of GSL Group. “Her extensive industry experience throughout North America will be invaluable as we continue to position Prospera Place and our other GSL venues at the forefront of live entertainment in British Columbia. We look forward to the knowledge, leadership, and innovation she will bring to our organization.”
Trish Jelinski, GSL Group
Trish previously served as General Manager of BC Place Stadium, where she played a pivotal role in attracting major international events and expanded corporate sponsorships. Notably, she led the stadium to become the first in Canada to achieve Global Biorisk Advisory Council (GBAC) certification during the pandemic, ensuring top-tier health and safety standards.
Trish’s extensive background includes executive leadership roles with the iconic Madison Square Garden and the New York Rangers (NHL), as well as Lincoln Hockey and the Washington Capitals (NHL), and Northlands in Edmonton.
“I am delighted to join the GSL Group as a member of the senior leadership team, with a lead role at Prospera Place in Kelowna,” said Trish Jelinski, Vice President of Sales, Sports & Entertainment. “This is an exciting time for the venue. I look forward to building on the strong foundation built over the past 25 years at Prospera Place while moving the business forward with our many sports, entertainment, and community partners.”
As a Certified Venue Executive (CVE), Trish has successfully developed premium seating programs, corporate partnerships, and data-driven sales strategies to maximize venue profitability. She holds an Honours Graduate Diploma in Communications from Mount Royal University and has completed executive leadership programs at Harvard Business School, Cornell University, and Queen’s University. Additionally, she is an active leader within the International Association of Venue Managers (IAVM).
In her new position Trish will focus on expanding event bookings, enhancing VIP experiences, strengthening relationships with sports leagues and promoters, and implementing innovative fan engagement strategies. Her leadership will further advance GSL Group’s mission to establish Prospera Place and its portfolio of venues as premier entertainment destinations.
